Interested in who Harley-Davidson chooses to sponsor?
From Milwaukee's streetcar system to supporting women in motorcycling, the company's sponsorship reach extends far and wide. But that's just the beginning.
Dive into the world of Harley-Davidson sponsorships to uncover the diverse initiatives, events, riders, teams, and community programs they back.
The scope of their support might surprise you.
Key Takeaways
- Professional riders in MotoGP, American Flat Track, and World Superbike
- Teams in Pro Stock Motorcycle drag racing, Flat Track Racing, AMA Pro Racing
- Milwaukee's Streetcar System for Homecoming Festival
- Engaging with local communities, expanding presence, creating memorable experiences
Harley Davidson Sponsorship Overview
Harley-Davidson's sponsorship of Milwaukee's streetcar system for their Homecoming festival showcases the brand's commitment to celebrating their 120th-anniversary in style. By wrapping a streetcar vehicle with their iconic branding, Harley-Davidson hasn't only transformed a mode of transportation but also created a moving billboard that captures the essence of their upcoming festival. The streetcar, adorned with Harley-Davidson's imagery, will be a sight to behold as it traverses the streets of Milwaukee until the culmination of the anniversary celebrations in July.
This sponsorship not only demonstrates Harley-Davidson's investment in commemorating this significant milestone but also underscores their support for the local community. By partnering with the streetcar system, the brand engages with residents and visitors alike, spreading excitement about the upcoming festivities. The estimated cost of the streetcar wrap reflects the company's dedication to making a memorable impact during this special occasion. As the 120th-anniversary festival approaches, the streets of Milwaukee will undoubtedly be infused with the spirit of Harley-Davidson's legacy, inviting everyone to join in the celebration.
Harley Davidson Sponsored Events
Sponsoring events across various cities, Harley Davidson brings its iconic brand to life through immersive experiences that captivate enthusiasts and newcomers alike. In Milwaukee, the company's sponsorship of the streetcar system during the Homecoming festival showcases their commitment to engaging with the community. The striking wrap on a streetcar vehicle, which debuted recently and will continue until the end of July, not only promotes the brand but also adds a unique touch to the city's transportation system.
Harley-Davidson's involvement in sponsoring the streetcar system aligns with their strategy of expanding their presence in key locations. By leveraging advertising agreements, the city can fund streetcar operations while providing businesses like Harley-Davidson a platform to reach a wider audience. This partnership not only benefits the company but also enhances the overall experience for locals and visitors alike. As one of the esteemed sponsors alongside notable names like Moet Hennessy and Children's Wisconsin, Harley-Davidson continues to demonstrate its dedication to creating memorable experiences through strategic sponsorships.
Harley Davidson Sponsored Riders
With a fervent dedication to motorcycling excellence and innovation, Harley Davidson nurtures a network of sponsored riders who compete at the highest levels of various motorcycling disciplines.
- Harley-Davidson sponsors professional riders who showcase their skills in prestigious events like MotoGP, American Flat Track, and World Superbike, among others.
- These sponsored riders not only receive support and equipment from Harley-Davidson but also benefit from promotional opportunities that help elevate their careers and reach a broader audience.
- By aligning themselves with talented riders in diverse motorcycling disciplines, Harley-Davidson not only promotes its brand but also demonstrates the remarkable performance capabilities of its motorcycles.
Harley-Davidson's commitment to supporting sponsored riders underscores its passion for the sport and its continuous quest for excellence. Through these partnerships, both the riders and the brand mutually benefit, creating a synergy that resonates with enthusiasts and professionals alike.
Harley Davidson Sponsored Teams
A key aspect of Harley Davidson's presence in the competitive motorcycling arena is its sponsorship of various elite teams across different racing disciplines. Harley-Davidson sponsors a range of teams, including the Harley-Davidson Screamin' Eagle/Vance & Hines Pro Stock Motorcycle drag racing team, known for its high-speed performances on the drag strip. The Harley-Davidson Factory Flat Track Racing Team is another standout, representing the brand in professional flat track racing events with skill and precision.
In the realm of AMA Pro Racing, Harley-Davidson's support extends to the Harley-Davidson Screamin' Eagle Factory Team, a force to be reckoned with in competitive motorcycle racing. This team competes at the highest level, showcasing the power and innovation synonymous with Harley-Davidson. Additionally, the Harley-Davidson Screamin' Eagle/Factory Racing team takes on various motorcycle racing events, embodying the spirit of speed and excellence that defines the brand.
Harley-Davidson also backs the Harley-Davidson Screamin' Eagle Road Glide racing team, which tackles motorcycle road racing competitions with a blend of strategy and agility. Through these sponsorships, Harley-Davidson's commitment to the world of motorsports shines bright, supporting talented teams in their pursuit of victory.
Harley Davidson Community Sponsorship
Amidst its impactful community engagements, how does Harley-Davidson showcase its commitment to supporting local events and initiatives?
- Milwaukee Connection: Harley-Davidson's sponsorship of Milwaukee's streetcar system for their Homecoming festival exemplifies their dedication to the local community.
- Promotional Strategy: The company's eye-catching wrap on a streetcar vehicle, revealed recently, serves as a rolling billboard leading up to their grand 120th-anniversary festival in Milwaukee from July 13-16.
- Community Impact: By investing in the streetcar sponsorship, Harley-Davidson not only promotes their milestone event but also contributes to the vibrancy of Milwaukee's public transportation system. The city's decision to collaborate with iconic brands like Harley-Davidson underscores the mutual benefits of such partnerships, enhancing the urban landscape while creating buzz for significant local celebrations.
Conclusion
In conclusion, Harley-Davidson's diverse sponsorship initiatives showcase their commitment to supporting various events, riders, teams, and communities.
From promoting their products to engaging with audiences on social media, the company's involvement goes beyond just branding.
Like a roaring engine on an open road, Harley-Davidson's sponsorships rev up excitement and fuel a passion for motorcycling in all those they reach.
